#WhatsInMyGlo : Hyaluronic Acid

One of the most buzzworthy beauty ingredients these days is Hyaluronic Acid. With so many women searching for a youthful glow, it makes sense that everyone–regardless of age and skin type–is turning to this stand-out ingredient.

Hyaluronic Acid is a naturally occurring lubricant in the body. This heavily researched ingredient is regularly found in the cosmetic industry in dermal fillers when injected, or as a powerful skin hydrator when applied topically.

What’s most amazing about Hyaluronic Acid is its ability to attract and maintain hydration to hold 1000x its weight in water, preventing transepidermal water loss and protecting against free radical damage caused by environmental aggressors. This powerful humectant keeps skin hydrated and moisturized preventing dryness.

As we age, the Hyaluronic Acid our bodies naturally produce slows, so incorporating a daily product with this key beauty ingredient helps keep skin looking plump, nourished and ageless.